What is ANCHOUR

Anchour are a Maine-based branding and marketing agency helping ambitious businesses build brands that conquer. Anchour are a full-service team that delivers world class strategy, brand identity & logo design, web design, web development, copywriting, social media, SEO, and digital marketing services to clients globally, and across a range of industries, but with particular expertise in the restaurant, hospitality, food and beverage space.

About  ANCHOUR

We believe that truly impactful brands inspire their audiences to action, to dream, to change; they leave an impression on their audiences and wield genuine influence. Creating work like this is our passion, it’s what brought us together, and it’s what keeps us moving forward.

Heatable

Heatable came to Anchour with a name and an idea – to disrupt the home heating oil market with a smart, simple, and digital-first alternative to managing oil delivery. We developed a breakthrough strategy, positioning, branding, and website design to attract new consumers with a modern and approachable identity. Heatable is equipped with all the tools to take on a traditional market with enthusiasm.

Newton Baby

Newton Baby is an innovative baby brand that crafts high quality, safe, and breathable products. They sought us out to add some warmth and joy to their modern aesthetic. The message of the brand is that a happy baby is a well-rested baby, so our goal was to weave in a fresh, fun, and lighthearted look that reflects the quintessentially joyful Newton baby.

DaVinci’s Eatery

• Since 1996, Davinci’s has been serving fresh, authentic Italian food to the Lewiston area. Known throughout Maine for their high quality of service, friendly atmosphere, and affinity for classic scooters, we crafted them an updated logo, identity design, brand collateral, and more. “The quality of the audio recording, given that you have at least mid grade equipment, is also quite good.”
• “So much to like: The ease of uploading and releasing podcasts, the ease of getting the podcasts on some many different platforms, and the data about the podcasts.”
• “I love that it is super easy to use especially for someone just starting out podcasting and the fact that it’s for free.”

ANCHOUR  Strategy

Strategy is hard to package in a neat little box, but we believe it’s one of the most essential components to great branding. It tells us what brands value, how they behave, how audiences view them, and much more.

Our strategy team helps to polish the foundation of both fledgling and established brands, creating opportunities for great storytelling and communications for our clients.

• Representing our clients in a way that’s not only visually engaging, but also faithful to their vision.
• We see websites as indispensable division of modern businesses. Our clients’ websites should be working for them, not the other way around; for this reason, we like creating websites that are both easy to manage, highly effective, and beautiful.
• We like the concept of deceptive simplicity. Our clients’ websites look and perform effortlessly, but under the surface they’re engineered to work harder than any employee, 24/7/365.
• Our approach is simple: no two clients and no two industries should be approached the same. We’re out to help you reach your audiences in meaningful, engaging, and effective ways.
• Showcasing a brand with a visual narrative to match its mission, vision, and values.
• Engaging, tailored copy for websites, social media accounts, advertising campaigns, and more.

Description

Our logofolio contains work from some of our favorite, most challenging, and most exciting branding projects. We spend a great deal of time sweating every detail of each brand we touch until it’s as impactful and engaging as the business it represents.