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Constant Contact Overview

Constant Contact Review | PCMag

What is Constant Contact?

We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it’s driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results. – Grow your audience Build your list fast with landing pages, social media lead ads, and more. – Deepen customer relationships Connect with people where they are—via text, email, or social—all from one platform, to drive more engagement and results for your business. – Simplify your social media Create and manage social posts and ads to generate awareness, drive leads and promote growth. – Sync with the apps you’re already using Connect with digital tools you’re already using to grow your business and sell more online, faster.

Constant Contact have been in the email marketing game since 1995. During that time, they’ve managed to become one of the most used email tools in the world, after Mailchimp.

One thing I noticed is that Constant Contact is very often the top choice for many other review websites. Naturally, I am curious to see if our detailed analysis produces the same outcome.

You might have checked out the Constant Contact reviews offered by users online, too, and whilst they are pretty positive, they may not give you the whole picture. Our review of Constant Contact is based on a methodical approach and uses our practical experience and knowledge of dozens of other simple and advanced marketing automation tools.

What makes them special is that they’ve added several features over the years that few of their competitors sport, such as digital product downloads, event management, appointment scheduling and social campaigns. These all add to the diverse list of email options available, in addition to automations and recurring newsletters.

Constant Contact boast a marketplace with around 400 apps and integrations that cater to even the most niche of products. Yet despite these flashy numbers and features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. Enough reason for us to take a closer look at Constant Contact’s ins & outs and check if it’s still relevant in the 21st century. Find out below!
Constant Contact Email Marketing Review (Oct 2022) - Everything You Need to  Know


  • “The functionality is great and helps eliminate duplicating work. We love the ability to drop in a you tube video, conduct surveys and gather RSVPs.”
  • “I like the ability to take polls and ask questions directly to our customers. It’s not easy to make individual contact when you’re a big small business so having a little interaction helps.”
  • “Constant Contact is the perfect software for helping you to stay in contact with those important people that can have a positive impact on our organization.”
  • “The greatest benefit to us has been our ability to grow our monthly donor base since keeping in touch with them is easy to do.”


  • “I called the following Monday to cancel my service and they refused to refund my subscription cost even though no service had been provided.”
  • “Email editor shortcomings: no way to create reusable items to be used across emails; hard to get to html when editor features are insufficient or inaccurate.”
  • “Lack of responsiveness by vendor to problems. Feedback and problem reports get an autogenerated email.”
  • “It’s very difficult to cancel the account, you can not delete your data online, also they will argue with you to cancel. No refunds are given if you are unhappy with the products.”

Constant Contact Pricing


Constant Contact Review - Everything You Need to Know - WebAppMeister:  Recommendation Engine

Constant Contact offers a wider range of plans since we last reviewed it. For one thing, there’s a Website Builder Only Plan for $10 a month. This is for businesses just looking to build a website and landing page for which Constant Contact throws in free hosting as part of the price. You’ll also have access to list-building tools, an e-commerce store, and the social media marketing features available with the other plans.

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For email marketing, the starting tier is the Email plan, which starts at $20 per month for up to three users with unlimited monthly email sends, and basic marketing automation (list building tools, automated email resend to non-openers, and subject line A/B testing). Those features will tick all the boxes that most small to midsized businesses (SMBs) will need, though with an emphasis on smaller organizations.

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