What is SALESmanago?
About SALESmanago Marketing Automation
SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.
SALESmanago is a Customer Engagement Platform for impact-hungry eCommerce marketing teams who want to be lean yet powerful, trusted revenue growth partners for CEOs. Our AI-driven solutions have already been adopted by 2000+ mid-size businesses in 50 countries, as well as many well-known global brands such as Starbucks, Vodafone, Lacoste, KFC, New Balance and Victoria’s Secret.
SALESmanago delivers on its promise of maximizing revenue growth and improving eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior Omnichannel customer experience thanks to Hyperpersonalization; and (3) Growth Intelligence merging human and AI-based guidance enabling pragmatic and faster decision making for maximum impact.
Pros
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“Our rates are better than earlier and we are still working on improvements that can be implemented. Beauty industry is very competitive and we have to use the best tools – sales manago is one of them.”
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“I recommend this tool to businesses who want to automate their marketing activities, as well as get to know customers and their behavior better.”
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“Thanks to automation and possible personalization of the content we save a lot of time. SALESmanago is a great solution for the eCommerce industry and increases our marketing and sales effectiveness.”
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“Automation Processes Module enabled us to improve communication with all the potential customers interested in our offers, which saved us tons of effort and time.”
Cons
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“Not so user-friendly sometimes, and some IT bugs that happened and delayed activities.”
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“From time to time there appear errors while integrating codes on our website.”
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“Lack of personal attendant, who could manage problems that we encounter.”
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“Difficult interface, features are not available at first glance, you should spend some time with the system to get to know it well.”
Key Features
- Customer Data Platform: Build and manage contact databases, access personal, transactional and behavioral data in one place, and understand contact preferences. Use the display information for direct communication, identify the best hour and day to contact customers, and sync user data with a DMP or data warehouses.
- CRM and Dynamic Segmentation: Create segments based on website behavior and declarative data, define actions and campaigns for selected segments, and identify the hottest opportunities with lead scoring.
- Lead Management: Handle sales with notes, tasks and reminders, and optimize sales funnels. Nurture leads for direct sales process and alert team members about leads’ activity.
- Email Marketing: Reach customers with personalized content by creating responsive emails using drag-and-drop wizards and templates. Send emails individually at optimal times, reach customers with high IP reputation and deliverability, and use automated email programs and campaigns.
- Lead Generation: Convert anonymous visitors into leads and keep records using responsive and progressive profiling forms. Increase conversion by displaying contact forms and popups at time of the highest conversion probability, and adjusting discount codes and pricing dynamically. Measure results with advanced analytics and optimize landing pages and forms using A/B/X tests.
- Marketing Automation: Engage customers using multichannel automation campaigns and defined rules to react to customer behavior. Includes complex workflows, lead nurturing programs, automated visitor engagement and customer activation campaigns. Increase sales by reminding customers about products visited or added to cart.
- AI Search Engine: Deliver personalized search results based on past search information, enrich search results with product recommendations and understand customer requirements using autocorrect, synonyms and search data. Improve customer service by showing relevant articles and information and integrating live chat conversations.
- Mobile Marketing: Track customer behavior through a mobile app, automate communication using text, messaging apps and push messages, and create responsive content. Deliver location and behavior data to a CRM system as well.
- Social Media: Target customers with tailored content and collect new leads. Automate conversations on Facebook Messenger, schedule posts, track social engagement and synchronize leads. Manage Facebook Ads, respond to product inquiries and create Facebook custom audiences based on contacts segments.
- Advanced Modules: Access additional capabilities including RFM automation, a data exchange, chatbot functionality, dynamic segments, visitor profiling and semantic webhooks, machine learning, and website automation.