What is LeadSquared?

LeadSquared is a comprehensive customer acquisition platform that quickly drives forwards leads down your sales funnel. The app is specifically designed for small and medium-sized businesses and helps to speed up their lead capture process with automation, responsive landing pages, and effortless lead collection from a range of sources. These sources include lead generation websites, chat, website, phone calls, incoming messages and others. LeadSquared also offers a variety of sales and marketing features including marketing insights, behavioral insights, sales funnel, segmentation, and drip marketing, to name a few. How can LeadSquared help your business? This application can capture all your leads across all online and offline sources, track and nurture them to become sales ready, help your sales reps identify and follow-up the leads they can close, and provides deep analytics that give actionable insights on what is working and what needs to improve. LeadSquared is utilized by more than 15,000 sales and marketing professionals. This solution can increase the sales velocity of your business with sales automation, lead qualification, and lead management. You can use the 15 days risk-free trial to try out the system’s features before you decide to shell out your money for the paid packages. The vendor offers reliable customer support as well as training for new users. Read on below our The LeadSquared reviews to know more about its benefits, pricing and technical specs.

Pros of LeadSquared

• Training In Person
• Training Live Online
• Training Webinars
• Documentation
• Online Support

Cons of LeadSquared

• SMS approval process can take time
• Loading time for pages on slower system
• Third party integration with LSQ takes time

Breakdown of core features

Lead Capture Automation

LeadSquared captures leads from sources including emails, online ads, phone calls, chats, lead generation sites, blogs and events. It builds custom interactive landing pages with a landing page builder. Users can use their own templates or take advantage of a large template library. Users can convert a web-page into a lead capturing engine by building interactive web forms and website widgets. Capture leads from both online and offline channels.

Marketing Automation

LeadSquared allows users to use emails, drip-marketing campaigns, and SMS to engage potential prospects. Users can segment their lead lists based on behavior, geography, lead scores or other markers to qualify and prioritize action. Track existing customers to identify both up-sell and cross-sell opportunities.

Accelerate Sales

Prioritize sale-ready leads with lead quality and lead engagement scoring. Assign sales team lead assignments to reduce response time with automated predefined distribution rules. Never miss a follow-up with task automation. Set tasks and reminders to make handling customer interaction easy. Keep sales information and other data with you while on the move by using the LeadSquared mobile app.

Use API to Create Connectors

Use LeadSquared to connect to your business app and lead generation sites with developer friendly API and webhooks framework.