User.com product overview
User.com is an all-in-one marketing automation solution aimed at boosting engagement and improving conversion. Use detailed information about all your users with visitor tracking details that are kept in your CRM. Set up and run campaigns with automated processes based on visitor data points or based on actions you’ve defined. Turn visitors into users with email campaigns: once they become customers, you can check in with them with omnichannel messaging. Use email, chat, call, SMS, or even by offering them NPS feedback to gauge brand quality, but also turning them into quality promoters of your brand.
What is User.com?
What do you like best about User.com?
User.com is great in many ways, not least with their customer support and willingness to help out. Overall, this is a one stop shop for so many things so for me, I like the fact that user.com offers so many solutions to so many problems.
What do you dislike about User.com?
The learning curve can be sharp at the start and some of the tutorials are a bit out of date, but these are nitpicking!
Pros
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“They do an amazing job and they really have an impact on our overall performance as a Marketing Team.”
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“I am very pleased with the product. Would highly recommend it to anyone looking to automate marketing to push users into the right path.”
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“Great all-in-one sales and marketing automation tool.”
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“It’s pretty easy-to-use, therefore we were able to save up time to do other tasks. I am amazed by the fact, that this tool was able to help us simplify our daily task enormously.”
Cons
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“Was some bugs in the older version that sometimes made me mad. User filtering sometimes not worked.”
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“Bad customer support, administration and misleading information.”
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“User.com automation may be difficult to configure as you need to plan the whole flow ahead.”
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“Mobile app is almost non-functional, so it is safer to assume that there is no mobile app. Web app is SLOW, terribly slow.”
Pricing / month
Personal (from $49) – unlock an intermediate variety of features, everything you need to scale up fast
Business (from $249) – take it to the next level with a massive range of features to broaden your capabilities
Premium (from $1349) – utilize growth at scale with all our features for the ultimate team platform.
Breakdown of core features
Marketing automation suite
The backbone of the platform sets up an enhancement to all your marketing efforts. Redefine your optimal customer journey with a drag-and-drop automation editor to set up and identify the clearest paths to your goals.
CRM & visitor tracking
Get actionable data, complete with access to all the details and actions of your customers. See what and how your customers are engaging and make better conversion KPIs happen by enhancing every step of your funnel.
Email & multichannel marketing
Send out consistent communication through campaigns on a variety of omnichannel messaging. Connect with your customer in all the best ways, either via email, SMS, Web push, mobile & more.
What is User.com and how does it work?
User.com is an intuitive marketing and sales automation software. The platform is held in high esteem for providing the best omnichannel user experience that presents the right message for the right user at the right time. User.com entirely automates a plethora of activities starting from lead generation to sales, besides taking care of the administrative operations while manual labour can be focused on selling only. It caters to all sections of a client organisation and that includes the sales, along with management, marketing, customer and employee support. Quick integrations make it easier for User.com to play along with the preloaded applications in the system and it further captures the behaviour of users with visitor trackers and detailed visitor timelines. That ultimately equip team members with all sorts of accurate data about their customers. Migrating or switching to User.com is again an easy and convenient process that might take a minimum of ten to fifteen hours. User.com brings all information, conversations and deals on a single, interactive platform.
User.com Benefits
User.com improves communication both with current and prospective users, as it is enabled to generate leads and delivers modules for customers’ on-boarding. One of the things that makes User.com so popular is that it has a simple and intuitive interface, reinforced with drag-and-drop functionalities to add fields and elements, and build navigation paths in a matter of seconds. All campaigns and related marketing processes are automated, and can be personalized to raise brand awareness.
User.com employs a specific widget that tracks visitors and analyses their behavior, all with the purpose to determine where they came from, and what they intend to do on your website. As soon as the system distinguishes them as potential leads, they’re automatically logged into chat, where agents send them personalized and inviting messages to engage them.
At the same time, companies can send their users a variety of newsletters, personalized email messages, bumpers, or customize chat boxes to make them look more customer-orientated. The system contains a variety of creative templates to choose from, but also allows you to design your own, and add headers, logos, and similar brand-related information.
Being an all in one solution User.com is a complete platform for turning visitors into customers. With entire communication in one place it’s easier to keep track of all the messages.
Automated, behaviour triggered messages allow a completely hands-free lead nurturing. For example: “If user speaks Spanish, comes from referrer X has 4 days of trial left and hasn’t visited the pricing page yet, send him with a custom live chat message”.
It organizes the work of sales teams by detecting warm leads and organizing the sales process with CRM.
Combining data from user tracking and all communication channels lets businesses build customer profiles of impressive accuracy.
The knowledge base creation tool makes support easier and faster by providing links with ready answers.
Finally, User.com tracks, collects, and stores all valuable data in a single location, from where you can access it and reuse it any time you want. The data will be organized in pre-selected logical units, and presented on easy-to-understand previews and messages. You can also use a variety of statistical and analytical tools to pull off reports, tag users, organize events, or simply monitor the progress of your business.
The platform is also very price competitive with being 2 to 5 times cheaper than the closest competitors.